Compete together across every device, with a coach and accountability built in.
Pro keeps your competitions in sync between web and the app, gives you the full Coach Mo experience, and helps your friends keep each other accountable. Subscribe on web to save up to 40% compared with standard app-store pricing.
Founders Annual
A limited launch rate for early subscribers. Your rate stays $59.99 every year you renew.
Save $40/year vs app stores
- Everything in Pro
- Ad-free experience
- Locked-in renewal rate for life
- Save $40/year vs app stores
Annual
Start with a free week, then $20 below app-store annual. No commitment to year two.
Save $20/year vs app stores
- 1-week free trial
- Everything in Pro
- Ad-free experience
- Save $20/year vs app stores
- Cancel anytime
Monthly
Month to month. Cancel anytime, no commitment.
Save $36/year vs app stores
- Everything in Pro
- Ad-free experience
- Cancel anytime
- $3 below app stores
Founders Annual
$59.99/year, a limited launch rate available where offered. Subscribe at the Founders rate while it’s available, and your renewal stays at $59.99/year for as long as you keep your subscription, even after the offer ends.
Available through September 30, 2026.
- • Save $40/year vs app-store annual
- • Save $20/year vs web annual
- • Renewal rate locked in for life
Why is web cheaper?
Standard Pro is the same product on web and in the app stores. Monthly is $9.99 on web or $12.99 in the app stores, and annual is $79.99 on web or $99.99 in the app stores.
Subscriptions sync automatically across web and the app once you sign in. Buy on web; use Pro inside the app without anything extra to set up.
What you get
| Feature | Free | Pro |
|---|---|---|
| Active competitions | 2 | Unlimited |
| Move, Exercise, Steps ring tracking | ✓ | ✓ |
| Every supported wearable | ✓ | ✓ |
| Competition leaderboards | ✓ | ✓ |
| Daily challenges (general pool) | ✓ | ✓ |
| Communities (interest-group chat) | ✓ | ✓ |
| Ad-free experience | — | ✓ |
| 5 Coach Mo messages, lifetime | ✓ | — |
| Unlimited Coach Mo | — | ✓ |
| All 5 coaching personas | — | ✓ |
| Personalized AI daily challenges | — | ✓ |
| Add friends | ✓ | ✓ |
| Friend activity feed & reactions | — | ✓ |
| Group chat and direct messaging | — | ✓ |
| Streak, achievement & competition badges | — | ✓ |
| Weekly Mo Report & Roast Cards | — | ✓ |
| Advanced analytics + trends | — | ✓ |
| Past You Ghost | — | ✓ |
Frequently asked questions
What's the deal with Founders Annual?
$59.99/year, a limited launch rate available where offered. It saves $40 versus the $99.99 app-store annual price and $20 versus the $79.99 web annual price. There is no trial. Your rate stays $59.99 as long as you stay subscribed. Cancel and you would resubscribe at the then-current standard price.
Why is standard Pro cheaper on web than in the app stores?
Standard Pro is the same product on web and in the app stores. Monthly is $9.99 on web or $12.99 in the app stores, and annual is $79.99 on web or $99.99 in the app stores.
Will my web subscription work in the app?
Yes. Sign in with the same account and Pro carries across the app and this portal. Everything stays in sync automatically.
Can I cancel anytime?
Cancel from this portal in two clicks. You keep Pro until the end of your current period. Heads up: if you're on Founders, cancelling means you can't come back at $59.99, only the standard rate.
Do I get a free trial?
Yes, on Annual. You get one week free, then it renews at $79.99 a year unless you cancel. Monthly and Founders Annual are billed upfront.
What if I'm already paying through an app store?
Cancel through your Apple or Google Play subscription settings. You'll keep Pro through the end of your current store billing period. Subscribe here right before that period ends to avoid being charged on both sides. Your data, friends, and competitions stay put; there is nothing to migrate.